Latest Update
June 26, 2019
Esports is a global phenomenon comprised of organized, multiplayer video game competitions among professional players and teams. With a rapidly expanding worldwide fan base, the global esports market is expected to generate $1.1 billion in revenue in 2019. As this industry continues to take shape, participants in the sector should bear in mind the routine and complex legal issues that arise.
Below are five primary legal issues in the esports industry that you should know about.
1. Sponsorships
The increasing number of people streaming and viewing esports events or following esports personalities on social media has created a prime opportunity for sponsors to create and develop partnerships with participants in the space.
In drafting sponsorship agreements governing these partnerships, particular attention should be paid to the type of category exclusivity offered to the sponsor, such as beverages or apparel. As the industry continues to define and redefine itself, participants will want...
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